Few months ago eBay announced their new strategy called Project Echo, or what is currently referred to as Selling Manager Applications.
As you might know already, Applicakers works closely with vzaar - the best online video hosting service out there. Now comes the exciting part..
Selling Manager Applications just went live!
Vzaar (read their press release here) was chosen as one of the first 10 apps to launch this week… making Applicake one of the first development teams to work with the eBay Selling Manager Applications (SM Apps) API. In fact, for the last couple of months our developer Matt has been working closely with eBay tech support in the US to improve the SM Apps API.
You will find vzaar among “Marketing and merchandising applications” (see below).
And another insight (vzaar screenshot):
How to increase your sales on eBay?
As eBay has announced some time ago: “Sellers of all sizes can deliver great buyer experiences. That’s why we’re taking new steps to reward great service on eBay, bring you more sales, increase your profitability, and help you succeed”. One of the means to achieve that is the introduction of Selling Manager Applications - which only launched today… and you can try all apps for free!
As Mike Arrington from TechCrunch put it here: “This is analogous to Facebook Platform (…). When the platform launches there will be a defined markup language for developers to use (Ebay’s Max Mancini
says they will look to Facebook and Open Social for guidance, and won’t reinvent the wheel), and other tools.”
What’s new about *this* eBay API?
Yes, that’s right - eBay has had a rich set of developer APIs for some time now that let third party developers bring eBay functions and features into *their* applications. So what’s so special about the new API? It enables developers to build apps *within* the eBay Selling Manager - a tool where ca. 700,000 large eBay sellers use to manage their sales and customer information.
Bonus - Vzaar team:
And a more casual shot of Applicake – vzaar team: Agata, Basia, Matt, Pawel and Mariusz:
